jimmy kimmel takes us shopping for some zingers and punch lines. >> these people are not shopping.-- ♪ ♪ [ female announcer ] almost nothing can dampen a baby's mood when he wakes up dry in pampers. unlike other diapers, pampers has 3 absorbent layers, for up to 12 hours of protection overnight, and more beautiful mornings. ♪ ♪ pampers. peaceful nights. playful days. >>> it's very simple for notre dame tonight. within the and they'll play for a bcs national championship. by the way, winning at notre dame is also great for business for the business of college football, joe, right? >> you've got it. college football has turned into a business. notre dame is one of the biggest moneymakers. when it comes to popularity among sports fans across the country, notre dame is on par with the yankees, dallas cowboys, l.a. lakers. notre dame win or lose has been considered an iconic sports franchise. this year they're winning so things are good. according to fanatics.com one of the largest online retailers for sports inside notre dame's purchase a top seller this year. purchases were made